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Our Industry Partners - Academy of Sound Engineering | Leading Music & Media Education Partners

Our Industry Partners

Building bridges between education and professional music practice through strategic industry partnerships

Our Industry Partners

SAMPRA

South African Music Performance Rights Association
As SA’s largest official collecting society for performers and record labels, SAMPRA partners with ASE to provide bursaries, awards, and royalties education—empowering students to understand and protect their performance rights.

Universal Music Publishing Group (UMPG)

As the world’s leading music publisher, UMPG partners with ASE to offer development deals, composer mentorships, recognition awards, and expert guidance on sync licensing, catalogue management and publishing agreements—preparing students for global opportunities.

Bothners (Paul Bothner Music)

With stores nationwide, Bothners is a cornerstone of South Africa’s musical retail scene. As a long-time ASE partner, they support our students through exclusive discounts, gear demonstrations and co-hosted showcase events—bridging the gap between study and stage.

CAPASSO

Composers, Authors and Publishers Association
CAPASSO licenses digital mechanical music rights across South Africa’s digital music economy. Through our close relationship, students engage with royalty structures, compliance, and music publishing essentials—equipping them to earn from their creations in the streaming era.

Downtown Music Publishing Africa

Part of the global Downtown Music ecosystem, and owners of Sheer Publishing, this partner assists selected ASE students in international music rights opportunities, catalogue monetisation and publishing models—embedding world-class IP understanding in our Music Business curriculum.

Gearhouse South Africa

Africa’s premier live event production house, Gearhouse, enables ASE students to work with leading professionals in sound, lighting, staging, and AV. This partnership supports practical learning in our Live Audio, Stage Management, and Technical Production streams.

Lovemore Music

A celebrated name in musical instruments, Lovemore Music provides practical support to ASE events and workshops, helping students access quality gear and sound advice as they grow into confident performers and producers.

Marshall Music

As one of the largest instrument retailers in Southern Africa, Marshall Music works with ASE to connect students to the best gear and equipment advice—an essential bridge between education and professional setup.

MiTech Direct

A leading supplier of pro audio and video technology, MiTech Direct partners with ASE on gear sponsorships, student discounts, and live demonstrations—ensuring our studios and students stay at the cutting edge of production.

Pro Tools & AVID

Global Certification Partner
ASE is Africa’s highest-accredited AVID Pro Tools Learning Partner, offering training up to 310-level (expert) certification. Graduates leave with global credentials and personalised online profiles—boosting international job readiness from day one.

Rocket Science Media Solutions

Supporting our students through Pro Tools Ultimate licenses and industry-grade software, Rocket Science Media enhances post-production, broadcasting, and sound design excellence at ASE.

SABC

South African Broadcasting Corporation
ASE Johannesburg is proudly based within the SABC Radio Park. This partnership offers students direct access to live radio, broadcast production and industry networking —turning campus life into real media experience.

SAMRO

Southern African Music Rights Organisation
Through sponsorship guest lectures and copyright case studies, SAMRO supports ASE students in grasping the complexities of performance royalties and music licensing—an essential part of becoming an empowered music creator.

Sound Select

From studio monitors to microphones, Sound Select supplies top-tier audio gear to South African creatives. At ASE, they provide student prizes, sponsor workshops, and ensure aspiring engineers train with gear trusted by profession

Academy of Sound Engineering (Pty) Ltd. [registration] 1997/008334/07 [VAT] 4760197717
[Directors] Elaine Fait-Zagey, Gordon Cragg, Michelle van der Merwe, Nick Matzukis (MD), Timothy Kraft (MD)
Academy of Sound Engineering (PTY) Ltd is registered as a private higher education institution in terms of section 54(1)(c) of the Higher Education Act, 1997 (Act No. 101 of 1997) and Regulation 14(4)(a) of the Regulations for the Registration of Private Higher Education Institutions, 2016, to offer its registered programmes at the following sites of delivery: A. Johannesburg; B. Cape Town. Academy of Sound Engineering (Pty) Ltd is registered to offer the following programmes: (1) Higher Certificate in Audio Technology (A, B) (2) Higher Certificate in Television and Screen Media (A, B) (3) Diploma in Audio Technology (A, B) (4) Diploma in Television and Screen Media (A)
Registration certificate No.2009/HE07/011
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Africa’s most accredited AVID Learning Partner
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